Privacy policy
Mariah Rose Boutique Privacy Policy
This Privacy Policy describes how Mariah Rose Boutique (“we,” “us,” or “our”) collects, uses, and shares your personal information when you visit or make a purchase from www.shopmariahrose.com (the “Site”).
PERSONAL INFORMATION WE COLLECT
Device Information
When you visit the Site, we automatically collect certain information about your device, including:
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Web browser type
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IP address
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Time zone
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Cookies installed on your device
As you browse the Site, we also collect information about:
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Individual pages or products viewed
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Referring websites or search terms
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How you interact with the Site
This automatically collected data is referred to as “Device Information.”
We collect Device Information using the following technologies:
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Cookies: Data files placed on your device that often include an anonymous unique identifier. Learn more about cookies and how to disable them at http://www.allaboutcookies.org
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Log files: Track actions on the Site and collect data such as IP address, browser type, ISP, referring/exit pages, and date/time stamps
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Web beacons, tags, and pixels: Electronic files used to record browsing behavior
Order Information
When you make or attempt to make a purchase through the Site, we collect certain information, including:
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Name
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Billing address
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Shipping address
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Payment information (such as credit card details and supported digital wallets including Apple Pay, PayPal, Samsung Pay, Venmo, or similar services)
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Email address
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Phone number
This information is referred to as “Order Information.”
Personal Information
When we refer to “Personal Information” in this Privacy Policy, we mean both Device Information and Order Information.
HOW WE USE YOUR PERSONAL INFORMATION
We use Order Information to:
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Process and fulfill orders
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Process payments securely
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Arrange shipping and delivery
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Provide invoices, receipts, and order confirmations
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Communicate with you regarding your order
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Screen orders for potential fraud or risk
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Provide marketing or promotional communications, where permitted by your preferences
We use Device Information to:
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Detect and prevent fraud (particularly via IP address analysis)
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Improve and optimize the Site
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Analyze customer browsing behavior
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Evaluate marketing and advertising performance
SHARING YOUR PERSONAL INFORMATION
We share your Personal Information with trusted third parties to help us operate our business and fulfill services, including:
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Shopify, which powers our online store. Learn more about Shopify’s privacy practices here: https://www.shopify.com/legal/privacy
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Google Analytics, which helps us understand how visitors use the Site. Learn more here: https://www.google.com/intl/en/policies/privacy/
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You may opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout
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We may also share your Personal Information when required to:
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Comply with applicable laws and regulations
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Respond to subpoenas, court orders, or lawful requests
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Protect our legal rights, property, or safety
BEHAVIORAL ADVERTISING
We may use your Personal Information to provide targeted advertising or marketing communications we believe may be of interest to you.
Learn more about how targeted advertising works at the Network Advertising Initiative:
http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work
You can opt out of targeted advertising through the following platforms:
You may also opt out via the Digital Advertising Alliance:
http://optout.aboutads.info/
DO NOT TRACK
Please note that we do not alter our Site’s data collection and usage practices when we receive a “Do Not Track” signal from your browser.
YOUR RIGHTS (EU & EEA RESIDENTS)
If you are a resident of the European Economic Area (EEA), you have the right to:
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Access the personal information we hold about you
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Request correction, update, or deletion of your personal data
To exercise these rights, please contact us using the information below.
We process your information to fulfill contracts (such as completing an order) or pursue legitimate business interests. Your information may be transferred outside of Europe, including to the United States and Canada.
DATA RETENTION
When you place an order through the Site, we retain your Order Information for our records unless and until you request deletion, unless retention is required by law.
MINORS
The Site is not intended for individuals under the age of 18, and we do not knowingly collect Personal Information from minors.
CHANGES TO THIS POLICY
We may update this Privacy Policy from time to time to reflect changes to our practices, operational needs, or legal requirements. Updates will be posted on this page with the revised effective date.
CONTACT US
For more information about our privacy practices, questions, or complaints, please contact us at:
Email: support@shopmariahrose.com